Brand & packaging
Neutral enough for many artists. Distinct enough to be recognised.
Packaging concept. Illustrations and production details are provisional.
Our logo
PATRAS
Tiny things with big stories.
Made by local artists.
Type
A city, drawn by someone who lives there.
Small pieces of a place to take home.
Palette
Cream paper
Charcoal ink
Gulf blue
Warm grey
Paper, charcoal, blue and warm grey give the drawings room to tell their story. Each city's illustrations bring their own colours.
Fixed
CitART + city hierarchy, tagline, cream paper, dark ink, back structure, legal footer.
Flexible
Artist style, city motifs, 3 facts, accent palette, local language details, hero keychains.
Open-cutout sticker sleeve
Keychain backing card
QR code to the artist story
Space for a barcode